E- Management Development Programme on "Starting your E commerce Venture: Be a job creator rather than a seeker"

May 8, 2021

About Event

As a business, you must grab all opportunities that can profit you. Your online presence as a business can actually help your business reach out and connect with its audience at a global level. Because all those places where your physical store can’t reach, E-commerce can. There are times when the customers might want to visit your website or profile first, to have a look at your services, products, and reviews, before visiting your physical store. In the current scenario, the importance of online business cannot be ignored. Turning a blind eye to the benefits of having an online business, is just like saying no to the growth of your business. Hence this MDP is designed to be a discerning experience that will give insights to the participants on A to Z of starting an E commerce business model or converting your physical venture into digital one in this era of social media.


  • To acquaint the participants with multiple opportunities available online
  • To assist present business operating in physical mode to make a digital presence in reaching new customers.
  • To gain an insight into Process of starting an online venture
  • To acquire and embrace their place in the market.
  • To acquaint them with Do’s and Don’ts of starting online venture.

Who can participate?

  • Entrepreneurs who want to start their online venture
  • Students who want to seek more information in starting online venture
  • Housewives who want to earn from the convenience of their homes
  • Businesses already running on physical mode


The course uses participative discussion, cases and practical insights from professionals who are doing running their E-commerce ventures to achieve the learning objective. Participants are encouraged to bring their problems to the course to learn through discussion and experience sharing.

Certificate of Participation

E-certificate shall be provided to all the participants who will successfully register and fill the feedback form after the completion of workshop.

Resource Persons

Ms. Deepika Vrashney
Assistant Professor, RDIAS

Ms. Deepika Varshney Assistant Professor, Rukmini Devi Institute of Advanced Studies, Delhi Education: Ph.D. Management (Pursuing), M.B.A. (Marketing), B.Com Starting the career in Corporate sector and then mainstreaming into academics and having experience of almost 15 years have given me an opportunity to have worked with numerous undergraduate and graduate students at different educational Institutes across cities. Have a small stint with corporate before joining academics, have been actively involved in the role of a teacher, mentor and social worker.

profile: https://tinyurl.com/pvwz68h4

Ms. Disha Garg
Assistant Professor, RDIAS

Ms. Disha Garg, Assistant Professor, Rukmini Devi Institute of Advanced Studies, Delhi Education: Ph.D. in Human Resource (Pursuing), M.B.A. (Human Resource), B.Tech (ECE) Starting my career in corporate sector with one of the leading banks at a managerial position and then mainstreaming into academics and having done courses from IIM, Bangalore and IIT Roorkee with various technical as well as management projects undertaken have given me a good knowledge of both technical and management fields also having a keen interest in Human Resource as well as data analytics. Have a small stint with corporate before joining academics, have been actively involved in the role of a teacher, research scholar and social worker.

Profile: https://tinyurl.com/ruxcafde


  • E commerce Overview
  • Introduction & Advantages of E tailing/commerce
  • Market Place V/s Market Space
  • Business Model in Ecommerce
  • Single channel, multichannel or omni channel strategies
  • Selling on social media platforms
  • Marketplaces
  • Top Ten Do’s and Don’ts
Registration Fee Rs. 100 Per Participant

The registration fee can only be paid through online mode and link for the same is available in registration form.


Interested participants can register themselves through the given link:


Ms. Deepika Varshney
Ms. Disha Garg


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Rukmini Devi Institute of Advanced Studies 2A & 2B, Phase-1, Madhuban Chowk, Outer Ring Rd, Block D, Sector 14, Rohini, Delhi, 110085